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Navigate the Email Jungle

Navigate the Email Jungle

As Shopify experts we don’t just consult on how a store should look, the best UX or the right way to encourage a customer to add to cart we also go a lot further to maximising your sales.We all know that not every visitor will make a purchase and we will know that you don’t get rich if your paid for marketing only generates one sale with no repeat business.

Don't Underestimate The Mummy Blogger

Don't Underestimate The Mummy Blogger

Time and time again we ask our online retail clients the same question, “What is your marketing plan?" You may have designed the best range of jewellery & skincare or have the coolest range of T-Shirts but without a marketing plan it will be an uphill struggle simply relying on the hope that customers will just find your store and make a purchase.

Increase your social standing with Social Media

Increase your social standing with Social Media

It is no secret that to grow a new brand and to penetrate new markets a successful social media campaign should be rank highly in importance as an amazing Shopify store or shiny new website. Unfortunately getting noticed on social media can be a long hard road with very little results and even though you are fully aware that you need to share great content with the world, you are also aware that it takes time and effort to make this work.

Shopify Payments Arrive in Australia

Shopify Payments Arrive in Australia

Insider Media Group are pleased to announce that Australia has now joined the US, UK and Canada in offering Shopify Payments.Shopify Payments is a highly requested payment gateway that works hand in hand with alternative payment gateways such as PayPal.

Sail up the Amazon to Shopify

Sail up the Amazon to Shopify

Shopify the worlds leading E-commerce platform has recently announced a partnership with online retailer giant Amazon as it’s preferred migration partner as we approach Amazons closure of it’s Webstore’s platform. Amazon’s closure of webstore is a disappointment for many of it’s users who are typically small online retailers who wanted a simple way of offering their products to the public with the backup of Amazons infrastructure...

Build your Shopify Business

Build your Shopify Business

If leaving the rat race and and building a great new business isn’t incentive enough, Shopify like to offer incentives to take it one step further.  For qualifying new businesses Shopify like to offer their annual ‘Build a Business’ competition.

Know your Target Market

A new business idea could be a one off original or a way of offering a new service in an established marketplace. Whether you are the former or the latter it is crucial that you gather appropriate market research before spending hard earned money on your new venture.

Squarespace - Not Just a Pretty Site

Squarespace has for a few years now become many website designers go to CMS platform of choice. Squarespace allows designers to create sites that are not only visually impressive but that also give visitors an intuitive experience that should assist business users in showcasing their products or services and increase conversions.