As a team of Shopify experts we love being able to create great Shopify stores and empower our clients to be able to maximise their e-commerce business, and their overall use of Shopify and its great range of tools and features.
As Shopify experts we don’t just consult on how a store should look, the best UX or the right way to encourage a customer to add to cart we also go a lot further to maximising your sales.We all know that not every visitor will make a purchase and we will know that you don’t get rich if your paid for marketing only generates one sale with no repeat business.
Time and time again we ask our online retail clients the same question, “What is your marketing plan?" You may have designed the best range of jewellery & skincare or have the coolest range of T-Shirts but without a marketing plan it will be an uphill struggle simply relying on the hope that customers will just find your store and make a purchase.
It is no secret that to grow a new brand and to penetrate new markets a successful social media campaign should be rank highly in importance as an amazing Shopify store or shiny new website. Unfortunately getting noticed on social media can be a long hard road with very little results and even though you are fully aware that you need to share great content with the world, you are also aware that it takes time and effort to make this work.
To keep a website or online store fresh and up to date is now just as important, with keeping your business flowing and ahead in your field, as many other aspects of running a successful organisation.
Shopify the worlds leading E-commerce platform has recently announced a partnership with online retailer giant Amazon as it’s preferred migration partner as we approach Amazons closure of it’s Webstore’s platform. Amazon’s closure of webstore is a disappointment for many of it’s users who are typically small online retailers who wanted a simple way of offering their products to the public with the backup of Amazons infrastructure...
A new business idea could be a one off original or a way of offering a new service in an established marketplace. Whether you are the former or the latter it is crucial that you gather appropriate market research before spending hard earned money on your new venture.
No matter what platform your site uses, be it Squarespace, Wordpress or Shopify it’s not just the ease of use or type of theme that attracts and retains visitors. Any designer will say that without great images even the best of sites will lack depth, quality and eventually sales.
Squarespace has for a few years now become many website designers go to CMS platform of choice. Squarespace allows designers to create sites that are not only visually impressive but that also give visitors an intuitive experience that should assist business users in showcasing their products or services and increase conversions.
Since Facebook came into our lives in the early 2000’s no one apart from the money hungry investment bankers could see how revolutionary the social media application would be for the world of advertising.
Building and maintaining a list of potential customers is one of the most effective things a business can do to generate sales and improve profit margins especially when launching new products and services in a competitive marketplace.